AI image generation

Original images for your sites, generated on demand

Stock photography looks like stock photography, and your readers can tell. Generate original images for your websites from a plain description, in the same dashboard you already use to run the site. Buy credits and spend them as you generate, or connect your own provider key and pay your provider directly.

What it is

Image generation built into the hosting dashboard rather than bolted on beside it. You describe the picture you need, choose a model, and the image is generated and stored against the site it belongs to. There is no separate account to open, no second bill to reconcile and no copying files between tools.

It is aimed at the ordinary, constant need of running a content site: a feature image for the post you just published, a header for a landing page, a picture for a product that does not have one. Generating it takes a sentence and a few seconds, and the result is yours rather than a photograph three hundred other sites are also using.

A prompt box beside a grid of freshly generated website images

What you get

Everything below is part of the product, in the dashboard, for every site in your account.

A range of models

Generate with models from Google, OpenAI and xAI, and switch between them from one generation to the next. Different models suit different jobs, so you are not locked into one house style.

Plain-language prompts

Describe what you want in a sentence and generate. There is nothing to install and no separate editor to learn.

Credits that follow the model

Each generated image spends credits from your balance, and the amount depends on the model you picked. Lighter models stretch a pack further; heavier ones cost more per image.

Bring your own key

Connect your own provider API key instead of buying credits, and pay that provider directly at their rates. Everything else about the product works the same way.

Generated for a purpose

An image is created against the thing that needs it — a blog post's feature image, for example — rather than dropped into a general pile. The link between the picture and its job is kept.

Stored with the site

Generated images are stored against the site they were made for, so they are where you expect them the next time you look. Nothing has to be downloaded and re-uploaded to be used.

How it works

Three steps, all of them inside the dashboard you already sign in to.

  1. Choose how you pay

    Buy a credit pack, or connect your own provider API key and pay your provider directly. You can change your mind later.

  2. Describe the image

    Write what you want in ordinary language and pick the model you want to generate with. The credit cost of that model is shown before you commit to it.

  3. Use it on the site

    The image is generated and stored against the site it was made for, ready to place in the post or page that needed it.

Pricing

Image generation is sold as credit packs. You buy a pack, each generated image spends credits from the balance, and different models spend different amounts — so the model you choose decides how many images a pack produces. Packs come in several sizes, and credits are spent only when you actually generate something. If you would rather pay a provider directly, connect your own API key and skip credits entirely.

AI credits — Starter

$10.00one-off

AI credits — Standard

$25.00one-off

AI credits — Plus

$50.00one-off

AI credits — Pro

$200.00one-off

Because the credit cost is per model rather than per pack, you can mix a cheaper model for routine images with a heavier one for the pages that matter, out of the same balance.

Why it is built this way

Most image tools sit outside the thing you are actually building. You generate somewhere else, download a file, upload it again, and lose track of which picture belongs to which page. Putting generation next to the site removes that round trip and keeps the image attached to the job it was made for.

We also did not want to force a single provider on you. Models move quickly, they are good at different things, and prices change. Offering a range across Google, OpenAI and xAI — and letting you use your own key if you already have an account with one of them — means your imagery does not depend on one vendor's roadmap or one vendor's pricing.

How much does an AI image cost?

Image generation is sold in credit packs rather than per month. You buy a pack, and each image you generate spends credits from that balance, with the amount depending on which model you used. Current pack sizes and credit costs are shown in the dashboard before you buy or generate.

Can I use my own OpenAI or Google API key?

Yes. If you already have an account with a provider, connect your own API key and the generations are billed to you by that provider at their rates, not by us in credits. Everything else — the prompt box, the model choice, storing the image against the site — works exactly the same way.

Which image models can I generate with?

There is a range of models from Google, OpenAI and xAI available in the dashboard, and you can pick a different one for each image. They differ in style, speed and credit cost, so it is worth trying two or three on the same prompt to see which suits your site. The live list and the credit cost of each model are shown at the point you generate.

What happens to an image after it is generated?

It is stored against the site it was generated for, and linked to the purpose it was created for — a blog post's feature image, for example. That means you can find it again from the site rather than hunting through a downloads folder, and reuse it without regenerating and spending credits twice.

What happens when my credits run out?

Generation stops until you top up, so there is no surprise overspend. You can buy another pack at any size, or connect your own provider API key and carry on paying that provider directly. Choosing a lighter model also makes a given balance go considerably further.

Generate your first image

Image generation sits in the same dashboard as your sites. Buy a credit pack or connect your own provider key, describe what you need, and put an original picture on the page that was waiting for one.

Get started