In WordPress, open SEO > Social. Choose what people see when your pages are shared on Facebook, X, LinkedIn and other networks.
Tabs on this screen
- Sharing — guide: https://zinnseo.com/kb/set-the-image-and-text-for-social-sharing
- Generated cards — guide: https://zinnseo.com/kb/set-the-image-and-text-for-social-sharing
- Refresh shared links — guide: https://zinnseo.com/kb/refresh-shared-links-on-facebook
Settings on this screen
- Cards accent (under Pinterest) (Pro)
- Cards author (under Pinterest) (Pro)
- Cards bg (under Pinterest) (Pro)
- Cards fg (under Pinterest) (Pro)
- Cards logo (under Pinterest) (Pro)
- Which pages get one (under When to use a card) (Pro)
- Cards style (under Pinterest) (Pro)
- Cards types (under Pinterest) (Pro)
- Facebook app ID (optional) (under Facebook, LinkedIn, WhatsApp, Slack and others)
- Default author handle (under Mastodon and the fediverse)
- Ask Pinterest not to let visitors pin this site's pages (under Pinterest)
- Add Open Graph tags (under Facebook, LinkedIn, WhatsApp, Slack and others)
- Use the first image in a post when it has no featured image (under Facebook, LinkedIn, WhatsApp, Slack and others)
- Default image (under Facebook, LinkedIn, WhatsApp, Slack and others)
- Og default image alt
- Og default image h
- Og default image url
- Og default image w
- Use a post's featured image when it has no sharing image of its own (under Facebook, LinkedIn, WhatsApp, Slack and others)
- Site name on shared links (under X (Twitter))
- Extra sharing tags (under X (Twitter))
- Badge or watermark (a PNG with a transparent background) (under Badge over shared images) (Pro)
- Where on the image (under Badge over shared images) (Pro)
- On every page (under Badge over shared images) (Pro)
- Full set of sharing tags (under X (Twitter))
- Card style (under X (Twitter))
- Add X card tags (under X (Twitter))
- Default picture for X (under X (Twitter))
- X shows the page’s search title and description (under X (Twitter))
- The site's X username (under X (Twitter))
Step by step
The guide with screenshots: https://zinnseo.com/kb/set-the-image-and-text-for-social-sharing
With an AI agent
An AI app connected to the site through MCP does the same with: draw-social-cards, get-bulk-choices, get-settings, get-social-cards, get-social-refresh, preview-social-card, refresh-shared-links, update-settings.