Knowledge base

Import a Figma frame into WordPress with Page Builder Sandwich

Connect your own Figma account and turn a frame into an editable page: auto layout, text styles, colours and images included.

Page Builder Sandwich Pro turns a Figma frame into an editable WordPress page. The site talks to Figma with your own Figma account, using a personal access token you create; no design or token passes through Zinn Digital®.

Connect Figma (once, as an administrator)

  1. In Figma, open Settings → Security → Personal access tokens and generate a token with the
  2. File content: read scope.

  3. In wp-admin go to **Page Builder Sandwich → Import from other builders and Figma → Import from
  4. Figma, paste the token and press Connect Figma**.

The token is checked with Figma, stored encrypted, and never shown again (only its last four characters). Disconnect removes it. On the command line: echo <token> | wp pbs importers figma-token set (the token is read from standard input, so it is not saved in your shell history).

Import a frame

  1. In Figma, click one frame, right-click it and choose **Copy/Paste as → Copy link to
  2. selection**.

  3. Paste the link into Figma frame link and press Import the frame. A new draft page is
  4. made, named after the frame.

How the design is converted

  • Auto layout becomes flex rows and columns (and grids for grid auto layout) with the same gap,
  • padding and alignment; a frame laid out freely is stacked in reading order, and the report says so when layers overlapped.

  • A page frame made of full-width bands becomes one full-width section per band.
  • Text keeps its font, size, weight, line height, letter spacing, case, alignment and colour;
  • large text becomes headings, bold and italic runs and links are kept.

  • Fills, strokes, corner radius and drop shadows carry over, including gradients.
  • Images are copied into your media library, and vector art (icons, illustrations) is
  • rendered by Figma and copied as an image (up to 200 drawings per import). Importing the same frame again reuses the copies.

  • A small frame with a fill, rounded corners and one short label (or a layer named "button")
  • becomes a Button block.

On a phone, rows of fixed-width items stack into a column, because a Figma frame is drawn at one width.

From the command line: wp pbs importers figma <frame link>.

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