Knowledge base

Manage your connected ad accounts in Zinn® Ads

Many accounts per network, manager accounts, extra logins, names, reconnecting, the full import and learning start on connect, and disconnecting.

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# Your connected ad accounts in Zinn® Ads: add, import, rename, reconnect, disconnect

Everything about the ad accounts a company connects to Zinn® Ads, on the Zinn® Ads page (/ads) of the dashboard.

Many accounts, each kept apart

A company can connect many accounts on each network, for example one Google Ads account per country, brand or client. Each account keeps its own Autopilot settings, spend ceilings, approvals and daily audit. Google Ads, Microsoft Advertising, X Ads and ChatGPT Ads accounts are connected with the network's own sign-in. LinkedIn Ads and TikTok Ads connect the same way, and each campaign's spend, impressions and clicks show in Analytics beside your other networks.

Manager accounts (Google MCC) and agencies

When the Google sign-in reaches a manager account, the accounts under it are listed: tick the client accounts to add. The manager account itself is never added. An agency connects all its clients' accounts this way, each one separate.

Add accounts, another login, and names

Accounts are grouped by network, then by the login they came from. Add accounts reopens the account picker from a login you already connected (accounts already added show as connected), or sends you through the sign-in again when that login can no longer list accounts. Connect another <network> login adds a second Google, Microsoft or X login with its own accounts. When the company already has a connection on a network the button reads Reconnect <network>. Rename any account inline: the name shows everywhere the account is named, and its id stays visible.

When a sign-in stops working

If a network stops accepting an account's sign-in, because the access was withdrawn or ran out, the account shows a warning naming the account, its id and the network, with a Reconnect button.

Everything read when you connect

When a Google Ads account is connected, Zinn® Ads reads its whole structure: campaigns, budgets (shared budgets counted once), bid strategies and targets, ad groups, keywords, ads, negative keywords and conversion actions. Reading changes nothing in your account. It then reads the account's own history back, month by month, up to 400 days, so the audit and the plan start from your real figures. Imported from your account shows what was read.

A learning start for a new connection

For the first 14 days of a new connection, Learning your account holds every automatic change for your approval: bids, budgets, keywords, ads, pauses and new campaigns. Three things still happen by themselves: negative keywords that pass our checks, pausing ads while your site is down, and pausing ads for a product that is out of stock. A change you apply yourself is sent at once, and Start automatic changes now ends the learning period early.

One plan for an imported account

Your account plan is built from the account's own history: what works (left alone, never paused automatically), the measured waste to fix and the structural steps, such as moving a campaign from bidding for clicks to Maximise conversions once it has the conversions. Every item waits for your approval under Changes, with an Undo. Without enough history, or with no conversion ever recorded, nothing is called waste and it says why.

What a person changed in Google Ads is respected

Every daily audit reads the account's change history for the last 30 days. A campaign a person paused is never re-enabled automatically; a campaign whose budget, bidding or status a person changed gets no automatic budget or bid change for 30 days; a keyword a person paused is never re-added, one a person added is never paused, and a negative a person added is never removed automatically.

History from an older account

Import history from an older ad account reads an older Google Ads or Microsoft Advertising account of the same company, with your revenue by source, country and device, and suggests a starting target, the countries to start with and to exclude, and device bid adjustments, each with its evidence.

Disconnect

Disconnect removes an account and deletes everything Zinn® Ads holds for it: findings, changes, reports, settings and the stored sign-in. When the last account of a sign-in goes, Zinn® Ads also removes its access at the network once it can confirm no other account uses the same sign-in; where a network offers no way to do this, the screen links to the page where you remove it yourself.

Step-by-step guide

Manage many ad accounts in one company on zinnads.com walks through it with screenshots of the real screens. Every Zinn® Ads guide: zinnads.com/kb.

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