Knowledge base

How Zinn® Ads Simple mode builds your Google Ads account

Website, budget and markets in; a full Google Ads plan out: keywords with measured volume and cost, negatives, ads quoted from your own pages, a policy check and a forecast range. Nothing reaches Google until you launch and approve.

Simple mode builds a whole Google Ads account plan from four answers: your website, your monthly budget, the countries and languages you sell in (up to 8), and what you sell. Nothing reaches Google until you press Launch, and even then every change waits in your approval queue.

How to build a plan

  1. Open Zinn® Ads in your dashboard and choose Build my account.
  2. Enter your website address, your monthly budget and your markets, then choose Read my site.
  3. We read your home page and up to 5 of its pages (pricing, features, products, services, about), and the AI writes "what do you sell" from them. Correct it if it is wrong.

  4. Choose Build the plan. It takes a minute or two.
  5. Review the plan on one screen, then choose Launch and pick the Google Ads account.

What the plan contains

  • Keyword research per market: searches per month and the cost per click, measured for each
  • country and language.

  • Campaigns per market: your brand, what you sell, and searches for alternatives to your
  • competitors. A competitor's name is used as a search keyword only and never appears in your ads.

  • Starter negative keywords so you do not pay for searches that are not buyers (free, jobs, job, careers, career, salary, hiring, internship, tutorial, course
  • and more), in each language.

  • Budgets split by expected return: the money goes first to the campaigns expected to win the
  • most sales for each unit spent, and never beyond what the searches can use. Budget that the measured searches cannot use is shown as unallocated, not hidden.

  • Responsive search ads in every language: up to 15 headlines (at most 30
  • characters) and 4 descriptions (at most 90). Every line repeats something your own pages say, and the plan shows the words it quoted. A line that adds a claim or a number your pages do not make is removed.

  • An ad-policy pre-check: lines Google would refuse (an exclamation mark in a headline, phone
  • numbers or web addresses in the text, ALL CAPS, symbols) are removed, and lines that may need proof ("best", "number one") or a business in a restricted category are flagged. Google still reviews every ad itself.

  • A forecast in plain words: clicks, cost and likely sales as a range from low to high, with the
  • assumptions stated. It is an estimate from average search figures, not a promise.

  • Conversion tracking: a conversion action that our server-side upload reports your sales or
  • leads into, so the account can learn what works.

Who pays for it

Researching the keywords and writing the ads use AI and search data. The AI runs on your own AI key if you added one, otherwise on your Zinn® AI credits. An account that is not in good standing is not charged and the plan waits until it is.

What Launch does

Launch turns each campaign into one change waiting for your approval on the account you choose. Approving a change sends it to Google; your spend ceilings and kill switch still apply, and every campaign can be undone (removed) for 30 days.

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